Privacy policy

Last updated: January 26, 2022 

Welcome to Adamo Diamonds’.

Adamo Diamonds W.L.L. (the “Company,” “we,” “us,” or “our”) owns and operates the website located at www.adamodiamonds.com (hereinafter “the website”). We are committed to protecting your privacy. This Privacy Policy informs you what information we collect from you, how we utilise, share it and secure it when you make use of the website and/or place an order through the website. Please read this Privacy Policy carefully before proceeding to use the website. IF YOU DO NOT AGREE WITH ANY PART OF THIS PRIVACY POLICY, PLEASE DO NOT USE OUR WEBSITE.

Unless expressly defined hereunder, all the words shall have the same meaning as defined in our Terms of Service.

Table of Contents

Scope of this Privacy Policy

Collection of Personal Information

Use of Personal Information

Disclosure of Personal Information

Opt-out Policy

Security of Your Personal Information

Third-Party Website Links

Changes to this Privacy Policy

Children’s Privacy

Contact us

1. Scope of this Privacy Policy

This Privacy Policy only applies to your access and use of the website, purchase of a product from the website, or when you subscribe to our marketing newsletter. This Privacy Policy does not apply to your access or use of any third-party websites or services, and we will not be responsible for any of the data collected by any such third party.

2. Collection of Personal Information

  1. When you sign-up for a user account on the website, you will be asked to provide us with your full name and email address;
  2. When you place an order to purchase a product through our website, you will be asked to provide us with your full name, shipping address, billing address, payment data (collected directly by the payment gateway), as well as all the other information that we are required to collect in order to fulfil our obligations as mandated by anti-money laundering and counter financing of terrorism laws. For our compliance purposes, we will request you to provide us with information including but not limited to your ID card data, profession, contact number, permanent place of residence, and other information as needed to establish the identity of our customer and that of the ultimate beneficiary (if different);
  3. When you subscribe to receive marketing communication from us, you will be required to provide us with your email address;
  4. When you contact us, send us feedback or your ideas, either by email or by completing the contact form on our website, we collect your full name, email address, and any personal information contained in your message;
  5. We may occasionally invite you to participate in our user surveys. Participation in surveys is voluntary, and you are not required to provide any personal information if you choose not to do so.
  6. We also make use of cookies on our website to improve your user experience. Cookies are small files containing data that is stored on your computer by a website you visit. You can change your browser setting to decline all cookies or to indicate when a cookie is being sent. If you decide to decline cookies, it may result in a poor user experience. You can also delete cookies stored on your device at any time. To learn more about how to delete cookies, please visit https://www.aboutcookies.org/how-to-delete-cookies/.
  7. If your personal information on our records is inaccurate or incomplete, please contact us to rectify the discrepancy. We will only keep your personal information on our records for as long as necessary to deliver our service to you in accordance with our Terms of Service and to comply with our legal obligations, including but not limited to anti-money laundering and counter financing of terrorism regulations.

3. Use of Personal Information

We use your personal information for the purposes outlined hereunder: 

  1. To create your user account;
  2. To respond to your enquiries and support requests;
  3. To fulfil any orders you place through the website, including shipping the ordered products to you;
  4. To contact you as and when needed regarding your order, including processing any returns or refunds;
  5. To resolve any order related disputes;
  6. To prevent fraudulent transactions and other criminal activities;
  7. To fulfil our compliance obligations under AML regulations;
  8. To send you marketing communication that we think you will find interesting;
  9. To identify you as a unique user when you visit the website;
  10. To improve your user experience when you revisit the website;
  11. To improve our understanding of our consumers and offer new products and services;
  12. To defend our rights and enforce our Agreement.

4. Disclosure of Personal Information

We will never sell or rent your personal information. We may disclose your information to third parties in the following situations:

Third-Party Service Providers

During the provision of our services, we may make use of third-party service providers such as shipping companies to deliver your ordered product to you, payment processors to process your order payment, email delivery, hosting services and marketing services to promote our products to you. Such third-party service providers will have access to your personal information only to the extent necessary to deliver the services to you. Our Service Providers will not use your personal information for any other purposes.

Change of Ownership

If, in the future, we buy a business or are acquired by another business, our users’ personal data may be disclosed to the new entity as part of due diligence and transferred as part of the commercial transaction. We assure you that in the event of any such changes in ownership, your personal data will continue to be governed by this Privacy Policy, except in cases where you expressly consent otherwise.

Protection of Rights or Fulfilment of Legal Obligations

We will disclose your personal information in situations where we believe that such disclosure is necessary to investigate or remedy any violations of our Agreement or to protect our rights and the rights of others. We will also disclose your personal information in situations where we are required to do so by applicable law/regulation or legal process, such as to comply with a subpoena.

5. Opt-out Policy

From time to time, we may send you promotional material that we think you will find interesting. If you do not wish to receive such communication from us, you may unsubscribe from our newsletters at any time by clicking the “unsubscribe” button at the bottom of our email or by contacting us at hello@adamodiamonds.com with the words “unsubscribe” in the subject. Please note that even though you unsubscribe from receiving marketing communication from us, you will continue to receive all relevant order-related emails and notices of any changes to our Agreement for the entire duration that your user account is active.

6. Security of Your Personal Information

The security of your personal information is important to us. We take all reasonable and financially viable steps to safeguard your personal information from any unauthorised access, use, modification, destruction, or loss. Any payment information transmitted through our website will be encrypted using SSL technology. We have integrated various security measures into the design of our website and in our day-to-day operations. Although we make our best effort to safeguard your personal information, you acknowledge that no mode of transmission over the internet is one hundred per cent secure; therefore, we cannot offer you any guarantees as to the absolute security of your personal information. By using the Service, you understand and accept that the transmission of data through the website is carried out at your own risk.

7. Third-Party Website Links

Our website may contain links that will redirect you to third-party websites. Such third-party websites are not owned or operated by us. These third-party websites are governed by their own legal Terms and Conditions and Privacy Policy. We advise our users to review all third-party Terms and Privacy Policy before making use of such websites. You understand that the presence of any third-party links on our website does not constitute an endorsement of such a third-party, and we cannot be held responsible for such a third party’s actions. Your decision to visit these third-party sites is entirely at your own risk.

8. Changes to this Privacy Policy

We reserve the right to make changes to this Privacy Policy by inclusion, modification, or removal of any part at any time. When we make any material changes to this Privacy Policy, we will notify you by email or by changing the last modified date on top of this Privacy Policy. You agree that it is solely your responsibility to review this Privacy Policy when you revisit the website. Your continued use of the website after we post the updated Privacy Policy will constitute your acceptance of such changes.

9. Children’s Privacy

We do not target our website to persons who would be regarded as minors in accordance with the laws of the Kingdom of Bahrain. If you believe that a child has submitted his/her personal information through the website, please contact us, and we will immediately take appropriate steps to remove such information from our records.

10. Contact us

If you have any questions, comments, or inquiries regarding this Privacy Policy, please contact us at:

Email:hello@adamodiamonds.com

Business Address: 
Adamo W.L.L.
Office 108 Building 1942
Road 1333 Block 913
Riffa, Kingdom of Bahrain